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Digital Marketing Advance Certificate Course With AI Tools
Advanced Digital Marketing Certificate Course with AI Tools is designed for professionals seeking to elevate their digital marketing expertise by integrating cutting-edge artificial intelligence technologies. This comprehensive program delves deep into advanced strategies and techniques across various digital marketing domains, including Search Engine Optimization (SEO), Google Ads, Facebook Ads, and Email Marketing. Participants will learn to leverage AI tools for enhanced data analysis, predictive insights, and personalized marketing campaigns. With a focus on practical application and industry best practices, this course ensures you stay ahead of the curve in the fast-paced world of digital marketing. Join us to master the skills needed to drive impactful digital marketing strategies and achieve exceptional results.
Hours content with course duration 12 weeks
0
.3+
Doubt clearing sessions
0
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Lectures on advance topics
0
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What You'll Learn
Fundamentals of Digital Marketing
You will learn the fundamentals of digital marketing, key income-generating opportunities, digital marketing channels, inbound and outbound marketing, the difference between traditional and digital media, future trends, and career opportunities with relevant certifications.
Social Media Management
You will learn the fundamentals of social media, content creation and automation, hashtag research, content planning, viral content strategies, and LinkedIn-based personal branding through practical applications.
Social Media Marketing
You will learn the fundamentals of online advertising, ad types, creating ads on Facebook, Instagram, LinkedIn, and Twitter, analyzing ad performance, and generating leads through practical applications.
Search Engine Optimization
You will learn keyword research, SEO fundamentals, search engine functionality, SEO techniques, link-building strategies, industry tools, and career opportunities in SEO through practical applications.
Search Engine Marketing
You will learn the fundamentals of Google Ads, its advantages and best practices, and how to create and manage Google and YouTube advertising campaigns through practical exercises.
Performance Marketing & Lead Generation
You will learn how to create and manage lead generation campaigns on Facebook, LinkedIn, and Google Ads, including Facebook Lead Forms and Google Performance Max campaigns through practical exercises.
E-Mail Marketing
You will learn the fundamentals of email marketing, list building, email hygiene, effective email writing, campaign execution, strategies to improve open rates, best practices, and hands-on email campaign creation using industry tools.
Web Analytics
You will learn the fundamentals of analytics, Google Analytics concepts, key metrics and terminology, competitor analysis tools, and how to track and analyze website and social media performance through practical exercises.
Who Should Enroll
Students (Freshers)
This course is perfect for students and freshers eager to build a strong foundation in Digital Marketing. Whether you're starting your career or exploring opportunities in the digital world, you'll gain the skills to stand out and succeed.
Entrepreneurs
Grow your business and amplify your online presence with proven strategies to boost traffic, brand visibility, and conversions.
Job Seekers
Master in-demand digital marketing skills, build a standout portfolio and secure your dream job in a booming industry.
Marketers
Stay ahead of the curve by learning advanced techniques to optimize campaigns, drive results, and thrive in the ever-evolving digital space.
Why Choose This Course
Comprehensive Curriculum
Covers SEO, PPC, Social Media, Email Marketing, and Analytics in-depth.
Expert-Led Training
Learn from industry professionals with real-world experience.
Practical Assignments
Hands-on projects to apply your knowledge in real scenarios.
Flexible Learning
Self-paced modules to fit your schedule, accessible 24/7..
Certification of Completion
Earn a recognized certificate to boost your career prospects.
Access to Tools & Resources
Exclusive templates, tools, and resources to enhance learning.
Course Curriculum
Fundamentals of Digital Marketing
- Fundamentals of Digital Marketing
- Leveraging Skillset and Money Making Aspects
- Avenues of Digital Marketing
- Inbound & Outbound Marketing
- Difference between Traditional & Digital Media
- Future of Digital Marketing, Carrer Horizon & Certifications
- Fundamentals of Digital Marketing
- Leveraging Skillset and Money Making Aspects
- Avenues of Digital Marketing
- Inbound & Outbound Marketing
- Difference between Traditional & Digital Media
- Future of Digital Marketing, Carrer Horizon & Certifications
Social Media Management
- Why was Social Media built? (The root cause)
- The concept behind Social Media. (The inception formulae)
- Creating a good presence on all the Digital Platforms (Practicals)
- Creating Batch Content - Canva (Practicals)
- Automating the posts - FCS (Practicals)
- Importance of Hashtags & researching via tools (Practicals)
- Content Calendar (Practicals)
- National & International Case Studies for viral content (Practicals)
- Do’s & Dont’s of managing a Social Media account
- Leveraging LinkedIn for your career & personal branding (Practicals)
- Why was Social Media built? (The root cause)
- The concept behind Social Media. (The inception formulae)
- Creating a good presence on all the Digital Platforms (Practicals)
- Creating Batch Content - Canva (Practicals)
- Automating the posts - FCS (Practicals)
- Importance of Hashtags & researching via tools (Practicals)
- Content Calendar (Practicals)
- National & International Case Studies for viral content (Practicals)
- Do’s & Dont’s of managing a Social Media account
- Leveraging LinkedIn for your career & personal branding (Practicals)
Social Media Marketing
- What is an Ad, Why to run Ads, it's types and some insight
- Creating FB & Instagram Ads (Practicals)
- Creating LinkedIn Ads (Practicals)
- Creating Twitter Ads (Practicals)
- Showing previous Ads performance.(Practicals)
- Lead Generation Ads Using FB Lead Forms ( Practicals)
- What is an Ad, Why to run Ads, it's types and some insight
- Creating FB & Instagram Ads (Practicals)
- Creating LinkedIn Ads (Practicals)
- Creating Twitter Ads (Practicals)
- Showing previous Ads performance.(Practicals)
- Lead Generation Ads Using FB Lead Forms ( Practicals)
Search Engine Optimization
- What is a Keyword & How does it works?
- How to find the right Keywords + Terminologies
- What is SEO, Types & Components & Techniques
- Career opportunities in SEO
- How does Search Engine works (Practical of Webmaster)
- Learning via Tools (Practicals)
- Link Building Strategies
- What is a Keyword & How does it works?
- How to find the right Keywords + Terminologies
- What is SEO, Types & Components & Techniques
- Career opportunities in SEO
- How does Search Engine works (Practical of Webmaster)
- Learning via Tools (Practicals)
- Link Building Strategies
Search Engine Marketing
- Why Google Ads? + Pros & Cons along with Do’s & Don’ts of Advertising
- Creating Google Ads & Youtube Ads (Practicals)
- Why Google Ads? + Pros & Cons along with Do’s & Don’ts of Advertising
- Creating Google Ads & Youtube Ads (Practicals)
Performance Marketing & Lead Generation
- Campaigns on facebook & Google AdsPage
- Lead Generation Ads Using FB Lead Forms ( Practicals )
- LinkedIn Ads ( Practicals )
- Lead Generation Ads Using FB Lead Forms ( Practicals )
- Google Ads Performance Max Campaign ( Practicals )
- Campaigns on facebook & Google AdsPage
- Lead Generation Ads Using FB Lead Forms ( Practicals )
- LinkedIn Ads ( Practicals )
- Lead Generation Ads Using FB Lead Forms ( Practicals )
- Google Ads Performance Max Campaign ( Practicals )
Email Marketing
- What is Email Marketing, Terminologies, Types of Emails
- Building an Email List
- Email Marketing Hygiene
- Crafting good Emails - The Checklist
- Steps to execute an Email Marketing Campaign
- How to improve the Email Open Rate
- Do’s & Don'ts of Email Marketing
- Some Best Email Campaigns Examples (practical)
- Sending a sample email via a tool (Practicals)
- What is Email Marketing, Terminologies, Types of Emails
- Building an Email List
- Email Marketing Hygiene
- Crafting good Emails - The Checklist
- Steps to execute an Email Marketing Campaign
- How to improve the Email Open Rate
- Do’s & Don'ts of Email Marketing
- Some Best Email Campaigns Examples (practical)
- Sending a sample email via a tool (Practicals)
Web Analytics
- What is Analytics? + Origin of Google Analytics
- Basic Understanding of terms
- Why to consider GA?
- Other Analytical Tools + Competitor Analysis tools
- Google Analytics (Practicals)
- Social Media Analytics (Practicals)
- What is Analytics? + Origin of Google Analytics
- Basic Understanding of terms
- Why to consider GA?
- Other Analytical Tools + Competitor Analysis tools
- Google Analytics (Practicals)
- Social Media Analytics (Practicals)
Introduction to AI tools
- Hootsuite
- Ad Creative.Ai
- Sprout Social
- Surfer SEO
- Creator Kit
- Canva AI
- Hootsuite
- Ad Creative.Ai
- Sprout Social
- Surfer SEO
- Creator Kit
- Canva AI
Trainer
Mayank Batra
International Digital Marketing Trainer & Consultant
With over 13+ years of experience in Sales & Marketing, hardcore hands-on indulgence in Digital Media Industry for 7+ years
Empowered 32312+ People & counting.
Speaker at many esteemed institutes like IIT-Bombay, DCBM and many recognized events.
Catered 400+ brands with Business Solutions.
The professional backpack has enormous brands like Witty Feed, Google, FICCI & many more EdTech institutions.
Conducted many workshops.
Have been featured in newspapers & magazines
Anish Kumar
Digital Marketing Trainer
With over 10 years of experience in Digital Marketing, he has successfully worked across the education, e-commerce, healthcare, and real estate sectors. Alongside his industry expertise, he has taught and mentored aspiring marketers. He specializes in SEO, PPC, content marketing, and social media strategies, delivering tailored solutions to drive growth. His data-driven approach ensures measurable results and improved ROI.
Trainer
Mayank Batra
International Digital Marketing Trainer & Consultant
With over 13+ years of experience in Sales & Marketing, hardcore hands-on indulgence in Digital Media Industry for 7+ years
Empowered 32312+ People & counting.
Speaker at many esteemed institutes like IIT-Bombay, DCBM and many recognized events.
Catered 400+ brands with Business Solutions.
The professional backpack has enormous brands like Witty Feed, Google, FICCI & many more EdTech institutions.
Conducted many workshops.
Have been featured in newspapers & magazines
Anish Kumar
Digital Marketing Trainer
With over 10 years of experience in Digital Marketing, he has successfully worked across the education, e-commerce, healthcare, and real estate sectors. Alongside his industry expertise, he has taught and mentored aspiring marketers. He specializes in SEO, PPC, content marketing, and social media strategies, delivering tailored solutions to drive growth. His data-driven approach ensures measurable results and improved ROI.
Digital Marketing Expert
- Successfully completed theDigital Marketing Advance Certificate Course With AI Tools
- Proficient in Fundamentals of Digital Marketing, Leveraging Skillset and Money Making Aspects, Social Media Management,Search Engine Optimization
- Equipped to create presentations, visuals, videos, data reports, and multimedia content using AI tools.
- Demonstrates practical AI skills and readiness for future-focused academic and professional environments.
What Our Students Say
Invest in Your Career
Flexible Fees, Limitless Opportunities!
- Duration: 12 Weeks
- Lectures
- Course Credit
- Video Lectures
- Course Certificate
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Contact Information
Say something to start a live chat!
- 9111177800, 7042360159
- [email protected]
- SCOPE Campus, NH - 12, Near Misrod, Hoshangabad Road, Bhopal-462047, India.