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From Beginner to Pro: How Our Digital Marketing Course Transforms Your Career

From Beginner to Pro: How Our Digital Marketing Course Transforms Your Career

Introduction

Have you ever thought what the term “Digital Marketing” means? In layman’s language, it is quite similar to a loudspeaker, but instead of the loud sound, it whispers directly into the ear of the target audience. Moreover, it is about using online tools and platforms to help people access products and services on the internet. Think of it as conversing with millions of potential customers, all at once. 

Here’s a brief breakdown of what it includes:
  • • Social Media: Regularly posting updates, running ads, and engaging with your followers on social media platforms such as Facebook, Instagram, X (Formerly known as Twitter), etc. 
  • • Search Engine Optimization: Make your website easy for search engines such as Google to find your website and rank it highly, so people can discover it when they search for relevant keywords.
  • • Content Marketing: Creating valuable and engaging content such as blog posts, videos, and infographics to attract and retain visitors to your website. 
  • • Email Marketing: Sending targeted emails to your subscribers to build rapport, promote products and services, and boost sales.
  • • Pay Per Click (PPC) Advertising: Running ads on search engines and social media platforms, where you only pay when someone clicks on your ad. 
breakdown
So, are you ready to shake up the digital marketing landscape? Get rid of the traditional ways of learning digital marketing and discover the magic of AISECT Learn’s advanced digital marketing course, which is designed based on your learning preferences. Moreover, digital marketing has long been used as a force to boost financial growth and profit maximization for multiple organizations. In this cutthroat competitive world, it is the need of the hour to constantly upskill oneself for a market that continues to go through a drastic shift.    In the olden times, almost every marketing professional solely relied on print ads and television commercials, but with the emergence of the digital world, a new field has come into the picture wherein consumers are continuously turning to search engines, social media, and various other content platforms to discover brands and make purchasing decisions. Additionally, being a highly skilled professional will help you navigate the intricacies of digital marketing. AISECT Learn’s digital marketing certification course will act as your one-stop solution to deal with digital marketing-related problems by helping you pursue the following career paths:  
  • • Digital Marketing Executive (Entry Level)
  • • Digital Marketing Manager (Mid-Level)
  • • Digital Marketing Head (Advanced Level) 
  Additionally, there are about 2 Lakh+ digital marketing professionals across India who are earning an average salary of 5.5 Lakhs with a job growth potential of 35.2%. Coupled with the above-mentioned career paths, you will also be able to achieve the below-mentioned objectives:  
  • • To grasp rudimental and elaborate fundamentals of digital marketing.
  • • Advanced understanding of multiple skills including search engine optimization, Google ads, Facebook ads, Email marketing, and procedures about Google analytics. 
  • • Additional hands-on training on the above-mentioned tools and much more.

Curriculum

At AISECT Learn, we strongly believe in practical learning. Our course comprises hands-on projects and case studies that let you apply your knowledge and skills to real-world scenarios, resulting in you gaining digital marketing mastery. Mentioned below is a brief overview of the course:

Fundamentals of Digital Marketing

Topics ranging from leveraging skillsets & money making aspects to the future of digital marketing, career horizons & certifications

Social Media Management

From understanding “Why was social media built? (Root Cause)” to getting hands-on knowledge about “Leveraging LinkedIn for your career & personal branding” 

Social Media Marketing

To get an in-depth insight about “What an ad is, why to run ads, its types” to measure “Ads performance”

Search Engine Optimization

Gain SEO mastery by getting a detailed understanding ranging from “What is a keyword & how does it work?” to “Link building strategies”

Search Engine Marketing

Discover and get deeper & practical insights ranging from “Why Google ads? + Pros & cons along with do’s and don’ts of advertising” to “Creating Google & YouTube ads”  

Email Marketing

Understand the theoretical and practical aspects ranging from “What is email marketing? And its terminologies, types of emails” to “Sending sample emails using tools”

Web Analytics

Delve into the world of analytics and acquire detailed hands-on knowledge ranging from “What is analytics? How did it originate?” to “Google & other analytical tools”

In Conclusion

The age of the digital presents both challenges and opportunities for individuals and brands. By espousing AISECT Learn’s advanced digital marketing certification course, you will be armed to the teeth to advance your professional journey in the domain of digital marketing. Furthermore, our graduates have gone on to bag high-paying jobs at top companies across the country. So, do not miss out on this golden opportunity to grow your digital marketing skills manifold. Enroll in AISECT Learn’s Advanced Digital Marketing Course today and begin your journey to success.