Digital Marketing Advance Certificate Course With AI Tools
Self-Paced
Fee: ₹15,999 ₹9,999
![Mayank batra- Aisect Learn](https://aisectlearn.com/wp-content/uploads/2022/04/Mayank-Batra-new-e1650696167535.png)
Advanced Digital Marketing Certificate Course with AI Tools is designed for professionals seeking to elevate their digital marketing expertise by integrating cutting-edge artificial intelligence technologies. This comprehensive program delves deep into advanced strategies and techniques across various digital marketing domains, including Search Engine Optimization (SEO), Google Ads, Facebook Ads, and Email Marketing. Participants will learn to leverage AI tools for enhanced data analysis, predictive insights, and personalized marketing campaigns. With a focus on practical application and industry best practices, this course ensures you stay ahead of the curve in the fast-paced world of digital marketing. Join us to master the skills needed to drive impactful digital marketing strategies and achieve exceptional results.
Objectives
To give learners the basics to advance level understanding of Digital Marketing Course
To give learners in-depth practical knowledge of SEO, Social Media Management and marketing
To give learners the hands-on experience on Search Engine Optimization
To give practical exposure to Google Ads, Facebook Ads, Email Marketing
Ad Optimisation Technique and Data Analysis
What Will You Learn
By the end of the digital marketing certification course, you will have acquired skills in multiple areas such as Search Engine Optimization, Google Ads, Facebook Ads, Email Marketing, and proficiency in 14+ AI tools like Sprout Social, Manychat, SEMrush, Ahrefs, Surfer SEO, SEO Quake, Anyword.com, Simplified, ChatGPT & Gemini, Canva, Designs.Ai, and Uberduck, along with essential processes like Google Analytics.
Skills you will gain
Want to know more about our course?
Prepare for your career path
As a Digital Marketing Executive, you will have to plan, execute and optimize companies' online marketing efforts. You will also have to promote companies' products and services over different social media channels.
Key Skills to Learn
Search Engine Optimization (SEO), Search Engine Marketing (SEM), Google Analytics, Google Adwords, Facebook Ads
As a Digital Media Manager, you will have to maintain and enhance companies' image in a planned way to accomplish our marketing goals. Digital Media Manager is responsible for developing and implementing strategies that promote the company or brand's products.
Key Skills to Learn
Knowledge of Content Management Systems, CRM, HTML, CSS, and JavaScript Development, Search Engine Optimization (SEO), Search Engine Marketing (SEM), Google Analytics, Google Adwords, Facebook Ads
As a Digital marketing director, you should have in-depth marketing experience and a passion for digital technologies. You will work closely with different teams to ensure consistency through all digital marketing channels. You should also provide forward-thinking ideas to build and maintain a strong company web presence. Ultimately, you should be able to drive all digital marketing efforts to achieve our business objectives.
Key Skills to Learn
Degree in Marketing, Digital technologies, Web Designing, Content Management Systems, CRM, HTML, CSS, and JavaScript Development, Search Engine Optimization (SEO), Search Engine Marketing (SEM), Google Analytics, Google Adwords, Facebook Ads
Jobs in India
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2.1L+
Average Salary
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5.5 Lakhs
Job Growth
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35.20%
Learn from the industry experts and stay ahead of the curve
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![](https://aisectlearn.com/wp-content/uploads/2022/07/TCS.png)
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Curriculum
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Fundamentals of Digital Marketing
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Fundamentals of Digital Marketing
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Leveraging Skillset and Money Making Aspects
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Avenues of Digital Marketing
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Inbound & Outbound Marketing
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Difference between Traditional & Digital Media
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Future of Digital Marketing, Carrer Horizon & Certifications
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AI Tools
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Hootsuite
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Sprout Social
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Manychat
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SEMrush
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Ahrefs
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Surfer SEO
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SEO Quake
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Anyword.com
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ChatGPT
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Gemini
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Canva
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Uberduck
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Designs.Ai
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Assisgments
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Create a Social Media Posts Using Canva
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Write Blog on your favourite topic using Ai Tools
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Create a promotional video for your favorite Apparel brand using Ai.tool
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Social Media Management
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Why was Social Media built? (The root cause)
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The concept behind Social Media. (The inception formulae)
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Creating a good presence on all the Digital Platforms (Practicals)
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Creating Batch Content - Canva (Practicals)
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Automating the posts - FCS (Practicals)
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Importance of Hashtags & researching via tools (Practicals)
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Content Calendar (Practicals)
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National & International Case Studies for viral content (Practicals)
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Do’s & Dont’s of managing a Social Media account
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Leveraging LinkedIn for your career & personal branding (Practicals)
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Assignment
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Design a Social Media Calendar using ChatGPT & Gemini for an Edtech Platform. Post Frequency, Content Topics, Target Audience, Type of Creatives
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Schedule Posts using Hootsuite
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Social Media Marketing
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What is an Ad, Why to run Ads, it's types and some insight
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Creating FB & Instagram Ads (Practicals)
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Creating LinkedIn Ads (Practicals)
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Creating Twitter Ads (Practicals)
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Showing previous Ads performance.(Practicals)
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Assignment
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Create a Media Plan of Monthly 10 Lac Spends for Lead Generation Campaigns for E-Learning Platform focusing on enrollments of students in courses like Data Science, Digital Marketing & Cyber Security.
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Highlight how you will distribute marketing spends across Facebook & Instagram Ads, LinkedIn & Twitter and Why
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Target Audience & Interest
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Type of Ad Creative
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Search Engine Optimization
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What is a Keyword & How does it works?
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How to find the right Keywords + Terminologies.
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What is SEO, Types & Components & Techniques
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Career opportunities in SEO
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How does Search Engine works (Practical of Webmaster)
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Learning via Tools (Practicals)
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Link Building Strategies
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Assignment
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Website Analysis of your favourite Edt-Tech Brand
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Suggest Meta Tittle & Decription
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Create a GMB Profile
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Search Engine Marketing
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Why Google Ads? + Pros & Cons along with Do’s & Don’ts of Advertising
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Creating Google Ads & Youtube Ads (Practicals)
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Assignment
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Create a Media Plan of Monthly 10 Lac Spends for Lead Generation Campaigns for E-Learning, Split the budget for Lead generation campaign for Digital Marketing, Cyber Security & Data Science
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What is Performance Max campaign and how it is different from Responsive Search ads
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What is Auction Insights
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What are Advance Bidding Startegies used in Google Ads
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Start Performance Max campaign and prepare a report showcasing important metrics like, Spends, Reach, Clicks, CPC, Leads, Imp.Top%, 1.
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Email Marketing
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What is Email Marketing, Terminologies, Types of Emails
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Building an Email List
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Email Marketing Hygiene
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Crafting good Emails - The Checklist
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Steps to execute an Email Marketing Campaign
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How to improve the Email Open Rate
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Do’s & Don'ts of Email Marketing
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Some Best Email Campaigns Examples (practical)
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Sending a sample email via a tool (Practicals)
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Assisgments
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Create a email automation flow for lead nurturing
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Create 4 Email Samples for Students inviting them to attend upskilling courses in Digital Marketing, Data Science, Cyber Security, Power BI
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Web Analytics
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What is Analytics? + Origin of Google Analytics
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Basic Understanding of terms
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Why to consider GA?
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Other Analytical Tools + Competitor Analysis tools
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Google Analytics (Practicals)
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Social Media Analytics (Practicals)
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Internship
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Social Media Calendar
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Content Creation
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Keyword Research
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Media Plan
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Campaigns on facebook & Google Ads
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Reporting
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Instructor
![Mayank batra- Aisect Learn](https://aisectlearn.com/wp-content/uploads/2022/04/Mayank-Batra-new-e1650696167535.png)
Mayank Batra
International Digital Marketing Trainer & ConsultantWith over 13+ years of experience in Sales & Marketing, hardcore hands-on indulgence in Digital Media Industry for 7+ years Empowered 32312+ People & counting. Speaker at many esteemed institutes like IIT-Bombay, DCBM and many recognized events. Catered 400+ brands with Business Solutions. The professional backpack has enormous brands like Witty Feed, Google, FICCI & many more EdTech institutions. Conducted many workshops. Have been featured in newspapers & magazines
Shareable Certificate
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Other Details
Digital Marketing Certification Course
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₹15,999 ₹9,999
Still have queries? Talk to our counselors who are available to guide you
JumpStart Your Digital Marketing Course with Placement Assistance
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FAQs
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Do this course include certificate?
Yes, this course includes Digital Marketing Advance Course Certificate.
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Do this course has lifetime access or limited period access?
This course comes with the one-year access
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Who are trainers in these certificate programs in Digital Marketing?
The instructors for these programs are industry experts who are highly efficient and well-informed in this field.
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Is this course available in Hindi as well?
No, but you can use other Hindi Digital Marketing courses on our platform. Also, this course will be available in the Hindi language soon on the AISECT Learn platform.
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What are the advantages of this course?
The learners who are willing to start their journey in Digital Marketing and want to learn how they can manage and make money using social media channels can enroll in this particular course. During this course, you will learn various avenues of Digital Marketing like Search Engine Optimization, Google Ads, Facebook Ads, Email Marketing & many other tools and processes including Google Analytics.
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What is the digital marketing course fees?
The digital marketing course fees range from ₹699 to ₹14,999. These digital marketing courses covers skills and tools like search engine optimization, social media marketing, google ads, facebook ads and Email marketing than the basic courses.
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Which is the best digital marketing course ?
The best digital marketing course gives a good blend of theoretical and practical learning
Digital Marketing Expert Program Job Placement Course
Digital Marketing Advance Certificate Course
Digital Marketing Expert Program With AI Tools
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