Certificate In Advanced Digital Marketing Course (Copy)
Self-Paced
Fee: ₹5,000
Mayank Batra | International Digital Marketing Trainer & Consultant
The Advanced Digital Marketing Course is designed to equip learners with a deep understanding of digital tools, strategies, and platforms that power today’s online marketing landscape. This course combines foundational knowledge with hands-on practicals, enabling learners to build, manage, and grow their digital presence across platforms.
Starting from the fundamentals of digital marketing, the course explores social media management, paid marketing strategies, search engine optimization (SEO), local marketing, email marketing, affiliate marketing, and web analytics.
Learners will engage in real-time practicals using tools like Canva, Facebook Ads Manager, Google My Business, Google Analytics, and more—preparing them to implement strategies effectively in real-world scenarios.
Objectives
By the end of this course, learners will be able to:
Understand the fundamentals and importance of digital marketing in today’s business environment.
Differentiate between traditional and digital marketing methods.
Build and manage a strong presence across various social media platforms
Create engaging content using tools like Canva and organize posts using a content calendar.
Develop and manage paid advertising campaigns on Facebook, Instagram, and LinkedIn.
Apply SEO techniques to improve website visibility and ranking on search engines.
Leverage local marketing tools like Google My Business to target regional audiences.
Plan and execute effective email marketing strategies.
Understand the working of affiliate marketing and explore earning opportunities through platforms like Amazon Affiliates
Analyze digital performance using Google Analytics and social media analytics tools to drive data-driven decisions.
What Will You Learn
By the end of this course, you will be able to: Explain the fundamentals and importance of digital marketing. Compare traditional marketing with modern digital strategies. Build and manage professional social media profiles across platforms. Create visually appealing content using Canva. Plan and schedule content using a content calendar. Run paid ad campaigns on Facebook, Instagram, and LinkedIn. Perform keyword research and apply SEO techniques to boost rankings. Optimize websites for better search engine visibility. Use Google My Business and local directories for local marketing. Design and implement email marketing campaigns. Understand affiliate marketing and set up affiliate programs (e.g., Amazon). Analyze performance data using Google Analytics and social media insights. Apply data-driven decisions to improve digital campaigns. Explore various career paths in digital marketing and related domains.
Prepare for your career path
At the entry level, learners can start their career as a Digital Marketing Assistant or Social Media Executive. This role involves supporting content creation, managing basic social media accounts, scheduling posts, and assisting in digital campaigns. Strong foundational knowledge in digital platforms and tools like Canva and Facebook Ads Manager is essential.
Key Skills to Learn
Social Media Management, Content Creation, Canva, Facebook Ads Manager, Scheduling Tools (e.g., Buffer, Hootsuite), Basic SEO, Copywriting, Hashtag Research, Engagement Tracking, Communication Skills.
At the mid level, professionals can grow into roles like Social Media Manager or Digital Marketing Specialist. These roles involve creating and executing content strategies, managing ad campaigns, analyzing performance metrics, and supervising junior team members. Proficiency in tools like Google Ads, Meta Ads Manager, and content planning tools is expected.
Key Skills to Learn
Campaign Strategy, Meta Ads Manager, Google Ads, Analytics Tools (GA4, Meta Insights), Content Calendar Planning, Team Coordination, Budget Management, A/B Testing, Social Media Tools (e.g., Creator Studio, Later), Trend Analysis.
At the advanced level, professionals take charge of the entire digital marketing function. They plan strategies, lead teams, manage cross-channel campaigns, and align digital efforts with business goals. Expertise in SEO, paid media, analytics, team leadership, and performance marketing tools is essential for success in this role.
Key Skills to Learn
Digital Strategy, Team Leadership, Performance Marketing, SEO/SEM, Google Analytics, Conversion Rate Optimization (CRO), Cross-Channel Campaigns, CRM Tools (e.g., HubSpot), ROI Analysis, Marketing Automation.
Jobs In India
2.1L+
Average Salary
4.5 Lakhs
Job Growth
35.20%
and many more
Curriculum
Instructor
Mayank Batra
International Digital Marketing Trainer & ConsultantWith over 13+ years of experience in Sales & Marketing, hardcore hands-on indulgence in Digital Media Industry for 7+ years Empowered 32312+ People & counting. Speaker at many esteemed institutes like IIT-Bombay, DCBM and many recognized events. Catered 400+ brands with Business Solutions. The professional backpack has enormous brands like Witty Feed, Google, FICCI & many more EdTech institutions. Conducted many workshops. Have been featured in newspapers & magazines
Anish Kumar
Digital Marketing TrainerWith over 10 years of experience in Digital Marketing, he has successfully worked across the education, e-commerce, healthcare, and real estate sectors. Alongside his industry expertise, he has taught and mentored aspiring marketers. He specializes in SEO, PPC, content marketing, and social media strategies, delivering tailored solutions to drive growth. His data-driven approach ensures measurable results and improved ROI.
Shareable Certificate
Other Details
Advanced Digital Marketing Course
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FAQs
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Yes, this course includes Digital Marketing Advance Course Certificate.
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This course comes with the one year access
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The instructors for these programmes are industry experts who are highly efficient and well informed in this field.
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No, but you can avail other Hindi Digital Markeing courses on our platform. Also this course will be available in Hindi language soon on AISECT Learn platform.
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This course offers a complete blend of theoretical knowledge and practical skills, making it ideal for students, job seekers, and professionals aiming to build or advance their digital marketing careers. Learners gain hands-on experience with real tools like Google Ads, Canva, and Analytics, while also developing strategic thinking for SEO, social media, and paid campaigns. The industry-aligned content and practical case studies ensure you're job-ready with in-demand skills that are relevant in today’s digital landscape.
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